Data Mining For Dummies (Paperback)

Data Mining For Dummies (Paperback)

作者: Meta Brown
出版社: Hungry Minds
出版在: 2014-09-29
ISBN-13: 9781118893173
ISBN-10: 1118893174
裝訂格式: Paperback
總頁數: 408 頁





內容描述


Delve into your data for the key to successData mining is quickly becoming integral to creating value and business momentum. The ability to detect unseen patterns hidden in the numbers exhaustively generated by day-to-day operations allows savvy decision-makers to exploit every tool at their disposal in the pursuit of better business. By creating models and testing whether patterns hold up, it is possible to discover new intelligence that could change your business's entire paradigm for a more successful outcome.Data Mining for Dummies shows you why it doesn't take a data scientist to gain this advantage, and empowers average business people to start shaping a process relevant to their business's needs. In this book, you'll learn the hows and whys of mining to the depths of your data, and how to make the case for heavier investment into data mining capabilities. The book explains the details of the knowledge discovery process including:Model creation, validity testing, and interpretationEffective communication of findingsAvailable tools, both paid and open-sourceData selection, transformation, and evaluationData Mining for Dummies takes you step-by-step through a real-world data-mining project using open-source tools that allow you to get immediate hands-on experience working with large amounts of data. You'll gain the confidence you need to start making data mining practices a routine part of your successful business. If you're serious about doing everything you can to push your company to the top, Data Mining for Dummies is your ticket to effective data mining.




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