Building Your Online Store With WordPress and WooCommerce: Learn to Leverage the Critical Role E-commerce Plays in Today’s Competitive Marketplace

Building Your Online Store With WordPress and WooCommerce: Learn to Leverage the Critical Role E-commerce Plays in Today’s Competitive Marketplace

作者: Lisa Sims
出版社: Apress
出版在: 2018-10-14
ISBN-13: 9781484238455
ISBN-10: 1484238451
裝訂格式: Paperback
總頁數: 200 頁





內容描述


Teaches you all about e-commerce and how to create your own online shop using WordPress and WooCommerce. Regardless of a business’s size, e-commerce helps level the playing field, increases a business’s exposure, allows companies to reach customers globally, and streamlines the fulfillment process. In the past, e-commerce websites were expensive, technically difficult, and time-consuming to create but not anymore.
WordPress and WooCommerce together are a complete e-commerce solution that can be used to sell both physical and digital products online. You'll learn how to install WordPress and how to plan your e-commerce solution with WooCommerce as well as install, create, secure, test, and market a sample online store.  
 
Save time and money by planning your own e-commerce strategy without paying expensive consultants. Increase your brand and products’ or services’ exposure to your target customers, and increase sales by offering target customers the ability to purchase products online as well as reach potential customers globally. 

What You'll Learn

Plan an effective ecommerce strategy

Choose a payment merchant and which products or services to sell online 

Secure your store and add products, descriptions, categories, images, and prices

Maintain and expand your online store with WooCommerce extensions

Who This Book Is For

Ideal for entrepreneurs and small business owners who know their products (physical or digital), but lack the technical background and skills to setup an online store to sell their products and services.




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